Why You Should Build a Mobile App for Your E-Commerce Business
If you are keeping pace with how the digital world works, you know that it’s not enough for businesses to simply have a website. Gone are the days when all you need is email marketing, a nice website banner, or even a social media ad to gain customers. Today, if you want to build a […]
Valuable Benefits of Integrating Your Legacy Systems
Most companies are still skeptical about modernizing their legacy systems because they want to stick to something familiar. It’s understandable because a change is somehow scary; utilizing something new comes with a lot of risks and doubts. However, risks and doubts are all part of the business. Your company will not grow if you will […]
How to Use Augmented Reality (AR) For Your Marketing Efforts
We’re living in an age where reluctance to innovate can lead to a company’s downfall. The last establishment to adapt is the first to fall behind against its competitors. For this reason, it’s necessary to constantly look at modern developments in different aspects of your business model. A company’s growth is closely tied to how […]
4 Benefits of Having a Fleet Management System
Before the advent of current technology, fleet managers had to maintain bulky logbooks and employee records in one computer system. However, thanks to more accessible software, fleet managers can now enjoy sophisticated systems that offer more transparency, convenience, and efficiency for the entire organization. As a result, drivers can do their jobs better, and customers […]
Moving to the Cloud: The Stages of Enterprise Modernization
With the world deep in the middle of the Fourth Industrial Revolution, it has been imperative for enterprises to undergo digital transformation and modernization to streamline their processes and provide better products and services to their customers. Prior to the pandemic, businesses began moving their email server to the cloud and existing data centers to […]
User Interface Design: Important Usability Heuristics
When it comes to user interface (UI) design, Jakob Nielsen’s heuristics are arguably the heuristics that are used the most. They’re not specific usability guidelines at all; they’re general principles that work quite well. Jakob Nielsen is, in a nutshell, a Danish human-computer interaction researcher and web usability consultant. These principles that he established are […]
Marketing Strategies: When Should You Stop an A/B Test?
A/B testing is often considered a cornerstone of today’s marketing strategies, and this method has proven itself to be a fundamental component of any data-driven approach. For those that rely heavily on experimentation to develop game-changing marketing strategies, A/B testing has proven itself to be an astute difference-maker. However, like any other kind of approach, […]
Spatial Memory: Why Is This Crucial for UX Design?
Human memory is extremely impressive. Besides remembering certain moments, events, and lessons, we also tend to recall the location of things through visual memory. With that said, it’s essential to put this into consideration during web development. Graphic user interfaces require spatial memory capabilities because they allow users to locate controls without searching and navigating […]
Usability 101: Everything You Need to Know About UX
UX and UI design have grown in importance over the years. Indeed, more and more websites are being designed with UX and UI in mind. With that being said, there are still people who have no idea what UX and UI are all about. This isn’t really surprising considering how abstract these concepts seem to […]
The Growing List of Applications for Computer Vision
Artificial Intelligence (AI) is no longer the far-fetched sci-fi concept that it used to be. With the advent of modern technology unfolding right before our very eyes and industries experiencing rapid advancement year after year, AI has sprung to life. Thanks to many applications and practical uses, this particular facet of 21st-century innovation is now […]